Apple Music has discontinued its Siri-only Voice Plan after nearly two years. The plan was introduced in 2021 as a way for users to control Apple Music with their voice at a lower cost than the standard subscription. However, Apple has decided to focus on its more robust plans, which offer additional features such as offline listening and the ability to browse and search the Apple Music library without using Siri.
Existing Voice subscribers will be able to continue using their plan until the end of their current billing cycle, but auto-renew will be turned off. After their billing cycle ends, Voice subscribers will need to switch to another Apple Music plan, such as the Individual, Student, or Family plan.
Apple has not given a specific reason for discontinuing the Voice Plan, but it is likely due to a combination of factors. For one, the plan was not very popular. According to a report by Music Ally, the Voice Plan only accounted for about 5% of Apple Music subscriptions in 2022.
Additionally, Apple has been investing heavily in new features for its Apple Music service, such as immersive Spatial Audio and Apple Music Sing with real-time lyrics. These features are not available on the Voice Plan, and Apple may have decided that it is not worth maintaining a separate plan for users who only want to control Apple Music with their voice.
The discontinuation of the Voice Plan is a disappointment for some users, but it is important to note that all Apple Music plans already work seamlessly with Siri. Users can still use Siri to play music, control playback, and discover new music on any Apple Music plan. Additionally, Apple is still committed to developing new features and experiences for Apple Music users.